To effectively combat the phenomenon of wild telemarketing, clear and structured measures are needed. Both at a regulatory and operational level. How to curb the Two fundamental tools in this direction are the Code of Conduct and the Public Register of Oppositions.
The Code of Conduct
The new code of conduct establishes precise rules to ensure transparency. Respect for privacy and fairness in contact with consumers. Companies that adhere to truemoney data the regulation undertake to respect rigorous rules to avoid abuse and unfair practices. Helping to restore consumer confidence in telephone sales activities. Below are some rules present in the Code:
time slots : calls are only allowed during specific time slots. From Monday to Friday, it is forbidden to contact consumers before 9 am and after 8 pm. On Saturdays and the days before holidays, calls are allowed from 10 am to 7 pm. With a tolerance amanda baptista of 15 minutes before and after these times. Sundays and holidays are excluded from telemarketing activities, ensuring a complete rest from commercial calls.
Pay attention to the sales script : they must be provided by the client to the supplier and compliant with the Code. These must include a clear information on the processing of personal data , indicating the owner of the data, the source of the contacts and further bulk data information on request, such as the data controller and the methods of data management.
The Public Register of Oppositions
The Registry allows citizens to register their telephone numbers to avoid being contacted for commercial purposes. In order for the RPO to be truly effective, it is essential that telemarketing and teleselling. Companies strictly comply with the lists, in fact, contact centers can also register with the. Registry to check whether within their telemarketing lists there are numbers that have withdrawn. Their consent to receive commercial calls, we talked about it in an article on our company blog where you can find a guideline .
To conduct telemarketing and teleselling activities in a professional manner, it is essential to follow two fundamental steps:
Purchase RPO and GDPR compliant contact lists , i.e. lists that comply with privacy regulations and contain numbers not registered in the Register of Oppositions.