Sun Romeo
Sun Romeo
Chief Marketing Officer at fromDoppler. He loves British music, fashion and communications.
Wrote 74 posts
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What is a Conversion Funnel and how to optimize it
What is the Conversion Funnel? How can you improve it to meet your marketing goals? Find out everything you need to know to make each step of this process effective .
Designing and monitoring an effective Conversion Funnel is one of the ws data main pillars that will lead you to get a greater number of clients and thus significantly improve the numbers of your online business.
This is the path your users take from the moment they enter your website until they complete a certain action , which will depend on your objectives. It is a process that requires in-depth analysis i the european dream you want to obtain truly valuable results.
If you don’t want to miss out on the keys to success with an effective Conversion Funnel in this post, keep reading!
What is the Conversion Funnel
Depending on the type of business you have, your goals are likely to be related to generating sales, leads, or registrations. The Conversion Funnel represents the consecutive stages that a user must complete until reaching the main objective .
These previous steps are called microconversions , and optimizing their fulfillment is essential to achieve the final objective.
#4 Take advantage of Heatmaps
There are multiple online tools that can help you identify the sites on your pages that have the most traffic and the places where users are most likely to click.