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Customer Management and Marketing Automation

Through advanced data analysis, it is possible to segment the audience and target customers. Automate communication campaigns, and manage the entire customer lifecycle. From the first interaction to loyalty. Actions are scheduled and customized based on the customer’s needs. Ensuring automatic follow-ups in real time. This approach optimizes not only the viber data conversion rate. But also the customer experience, improving the KPIs defined during the strategy development phase. All of this can be managed with simple and intuitive commands. In a user-friendly interface designed to maximize the team’s operational efficiency.

The Best Strategy for a Perfect Sale

Implementing a marketing automation strategy requires the integration of technology and. Therefore, digital tools to automate interactions with leads and customers. Customer Management increasing the efficiency and timeliness of marketing actions. With a management system like. CRM4, the pini yakuel founder & ceo automation possibilities are multiple and versatile. For example, you can configure remarketing actions, personalized follow-ups, and send SMS. WhatsApp messages or emails to contacts who have answered your calls. You can therefore think about designing. WhatsApp marketing and Email marketing actions that help improve customer engagement, offering personalized and timely communications. WhatsApp allows for more direct and faster interactions. Customer Management while email is ideal for more complete and informative messages. Both channels increase loyalty and facilitate conversion.

All promotional and informative communications powder data can be planned and sent automatically based on the lead’s behavior or data collected easily by the same operators working in a call center through the creation of scenarios. Once the scenario has been created, the operator can choose which action to take with a simple click and trigger the actions.

Marketing Automation Examples with crm4

Collect leads on the platform

A practical example of how to do marketing automation with CRM4 is the integration with Facebook, Instagram contact forms and landing pages : by connecting CRM4 to Meta via API, when a user fills out a form in a sponsored campaign, their information is immediately entered into the platform, ready for action. Without manual steps, you can manage the lead in real time, optimizing the contact process with a call, followed by the automatic sending of information material such as brochures or catalogs, so as to offer the customer a complete and timely experience.

 

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